{"id":170,"date":"2018-05-20T09:53:02","date_gmt":"2018-05-20T04:23:02","guid":{"rendered":"http:\/\/blog.premnath.org\/?p=170"},"modified":"2018-05-20T09:54:46","modified_gmt":"2018-05-20T04:24:46","slug":"20-may-2018-interesting-comments-in-blink-article-on-memes","status":"publish","type":"post","link":"https:\/\/blog.premnath.org\/?p=170","title":{"rendered":"(20 May 2018) Interesting comments in Blink article on Memes"},"content":{"rendered":"<p>Thoroughly enjoyable article title &#8220;Meme in India&#8221; \u00a0on Blink, Hindu Business Line, 19 May 2018. See\u00a0<a title=\"Meme in India\" href=\"https:\/\/www.thehindubusinessline.com\/blink\/cover\/meme-in-india\/article23924380.ece\" target=\"_blank\">https:\/\/www.thehindubusinessline.com\/blink\/cover\/meme-in-india\/article23924380.ece<\/a><\/p>\n<p><img decoding=\"async\" title=\"BLinkmeme 19-05-181\" alt=\"\" src=\"https:\/\/www.thehindubusinessline.com\/blink\/cover\/article23924379.ece\/alternates\/WIDE_660\/BLinkmeme%2019-05-181\" data-variant=\"WIDE\" data-device-variant=\"WIDE~LANDSCAPE~LANDSCAPE\" data-src-template=\"https:\/\/www.thehindubusinessline.com\/blink\/cover\/article23924379.ece\/BINARY\/thumbnail\/BLinkmeme%2019-05-181\" data-proxy-image=\"https:\/\/www.thehindubusinessline.com\/blink\/cover\/article23924379.ece\/ALTERNATES\/WIDE_100\/BLinkmeme%2019-05-181\" data-proxy-width=\"\" \/><\/p>\n<p>Some excerpts that caught my interest:<\/p>\n<ul>\n<li>Interestingly, it was back in 1976 that evolutionary biologist Richard Dawkins, in his book\u00a0<em>The Selfish Gene<\/em>, coined the term \u2018meme\u2019 to describe small units of culture that spread from person to person by copying or imitation. Like many Web 2.0 applications \u2014 which have users generating the content \u2014 memes reflect and shape the general mindset, writes Limor Shifman in\u00a0<em>Memes in Digital Culture<\/em>, a comprehensive work on internet memes.<\/li>\n<li>Additionally, there is the risk of satire failing to find its mark, and being taken at face value, she says. Visvanathan is among those who believes that perhaps the country isn\u2019t ripe for such mature forms of subversion, as \u201cthe information revolution in India is not complete. We are a downloaded culture,\u201d he says, adding that there is very little to differentiate between Macaulayism and the current wave of information revolution. \u201cWe get information but we don\u2019t know how to process it. Internet has become a source of rumour, which is not a potent source of knowledge.\u201d<\/li>\n<li>However, there are far too many people, especially those aged 30-plus, who see memes and social media as potent sources of knowledge. This gullible population generally attributes \u2018knowledge value\u2019 to anything that is written, printed or produced. \u201cIT is Macaulay 2.0. Macaulay made us secretaries, and Bangalore made us electronic secretaries,\u201d says Visvanathan.<\/li>\n<li>Meme-making is in no way comparable to knowledge creation. \u201cWe are not inventing knowledge. Internet gives you converging knowledge, rather than diverging knowledge. Internet has been good at some low-level of information creation. It has not been able to excel at real knowledge creation,\u201d explains Visvanathan.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thoroughly enjoyable article title &#8220;Meme in India&#8221; \u00a0on Blink, Hindu Business Line, 19 May 2018. See\u00a0https:\/\/www.thehindubusinessline.com\/blink\/cover\/meme-in-india\/article23924380.ece Some excerpts that caught my interest: Interestingly, it was back in 1976 that evolutionary biologist Richard Dawkins, in his book\u00a0The Selfish Gene, coined the &hellip; <a href=\"https:\/\/blog.premnath.org\/?p=170\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,6],"tags":[],"class_list":["post-170","post","type-post","status-publish","format-standard","hentry","category-for-age-18-25","category-for-age-above-25-young-professionals"],"_links":{"self":[{"href":"https:\/\/blog.premnath.org\/index.php?rest_route=\/wp\/v2\/posts\/170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.premnath.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.premnath.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.premnath.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.premnath.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=170"}],"version-history":[{"count":4,"href":"https:\/\/blog.premnath.org\/index.php?rest_route=\/wp\/v2\/posts\/170\/revisions"}],"predecessor-version":[{"id":173,"href":"https:\/\/blog.premnath.org\/index.php?rest_route=\/wp\/v2\/posts\/170\/revisions\/173"}],"wp:attachment":[{"href":"https:\/\/blog.premnath.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.premnath.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.premnath.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}